Le Fame’s Forbidden City collection

Client
Le Fame 拉飞姆

Service
Packaging Design 

Partner
Li Xiang / Xing Chen

Team
CD:Li Xiang / Xing Chen
D:Bian Shuyao / Li Xiaokang / Wang Yinan

We designed the packaging for Le Fame’s Forbidden City collection, inspired by the palace of the Qing Dynasty. We expressed the elements of the Forbidden City such as paintings, doors and windows, patterns and colour palettes in a contemporary design language to recreate the history to the public.

Client
Le Fame 拉飞姆

Service
Packaging Design 

Partner
Li Xiang / Xing Chen

Team
CD:Li Xiang / Xing Chen
D:Bian Shuyao / Li Xiaokang / Wang Yinan

More importantly, we chose a variety of materials to present this set of design, to express the luxury and elegance of the palace visually and tactilely.