Maison Margiela #0520 Unlock Love

Guarding the Warm Memories

Client
Maison Margiela

Service
Packaging Design

Partner
Li Xiang / Xing Chen

Team
CD:Li Xiang / Xing Chen
D:Guo Qinglu
PM:EIN

0-5-2-0, four digits, linking all confession moments.

Inspired by the infinite possibilities of numbers, the special gift box for Maison Margiela 0520 Campaign is a wooden lockbox with a password roller, with white cotton lining and logo, and a Snatched series bag that can be picked by the giver. The user is free to set the password with a commemorative number.

Client
Maison Margiela

Service
Packaging Design

Partner
Li Xiang / Xing Chen

Team
CD:Li Xiang / Xing Chen
D:Guo Qinglu
PM:EIN

Awards
2022  Tokyo TDC Annual Awards / Excellent Work / Japan