United Design Lab

2019.07.11

方正字库海报设计邀请展

The Foundertype Poster Exhibition

《FORMS形式》

Font: 方正风雅宋
“形”即为形状或形态,而“式”则可理解为构成其形态的规则。在不同媒介与表达内容中探索最符合媒介与内容特点的形态与规则,这大概就是身为平面设计师工作的原点吧。

“Xing” refers to shape or form. And “Shi” could be understood as the rule that constitutes the form. Exploring the forms and rules that best match the characteristics of media and content in different media and expressions, this is probably the origin of working as a graphic designer.

《重力的诗》

Font: 方正风雅宋
文字设计的重心,是个有些抽象但又不可回避的视觉问题。这张海报为每个中文笔画设定了重心,随之带来改变的是物理的重力。离析分崩的文字变成点线面与重力的诗。

The focus of type design is a somewhat abstract but unavoidable visual problem. This poster sets the center of gravity for each Chinese stroke, and it results in change of gravity of the strokes. The text that separates and falls apart becomes a poem of dots, lines, surfaces and gravity.

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