5Y Capital

相信人的力量

Client
5Y Capital

Service
Logo
Visual Identity System
Data Visualization Design
Web Design

Partner
Ding Fan / Fang Jianping

Team
CD: Ding Fan / Fang Jianping
D: Ding Fan / Li Yanda / Zhang Miao /Lu Zian / Zeng Xianyao
MD: Zhao Lin / Fan Lili
PM: Liu Lingfeng

Great entrepreneurs start unappreciated and alone, but 5Y Capital believes in this group of crazy people.

5Y Capital's full support for entrepreneurs is not only business operations, but also the power of belief. Just as 5Y Capital’s official website introduces itself: "5Y Capital seeks, supports and inspires lonely entrepreneurs, supporting them from spirit to all business operations. We believe that if you, who others see as crazy, start to be believed, the world will be a different place." With this belief, 5Y Capital has successively invested in a number of unicorn companies such as Xiaomi, Kuaishou, Xiaopeng Automobile, Ctrip, and Shangtang Technology.

The graphic symbol of 5Y Capital comes from its English name, 5Y, an "asterisk" rotated by five Y's. It is like a star that leads and inspires those lonely but great entrepreneurs. This "star" can be used as a corner mark and text logo to form a logo combination, or in the layout to lead a paragraph of text. This flexible use has also helped 5Y Capital to create a unified and strong brand identity for its WeChat columns: 5Y TALK, 5Y NEWS and 5Y VIEW.
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Client
5Y Capital

Service
Logo
Visual Identity System
Data Visualization Design
Web Design

Partner
Ding Fan / Fang Jianping

Team
CD: Ding Fan / Fang Jianping
D: Ding Fan / Li Yanda / Zhang Miao /Lu Zian / Zeng Xianyao
MD: Zhao Lin / Fan Lili
PM: Liu Lingfeng

3D Imagery System
立体辅助图形设计
Data Visualization
数据可视化设计